Results
- 210K+ organic reach across Instagram & YouTube Shorts
- 2,500+ profile visits
- 30% increase in walk-ins during launch weekend
- 80+ UGC posts by creators & visitors
- Featured on 3 Bangalore lifestyle pages & 1 local news site
Deliverables
- 15 influencer collaborations
- 1 curated launch event
- 2 in-house produced reels
- 30-day post-launch content calendar
- PR outreach to 4 Bangalore lifestyle pages
"LOOP PR understood exactly how to blend gaming culture with creators. The launch crowd was unreal, and the online buzz still brings in new customers every weekend."
— Jasiel Fegradoe, Co-founder, Gamerz Den
Gamerz Den — Case Study
Category: Gaming Café / Experience Lounge
Location: Bengaluru
Objective
Gamerz Den partnered with LOOP PR to build strong online awareness and increase walk-ins for their newly launched gaming lounge. Their goal was to position themselves as Bengaluru’s go-to gaming hub through creator-led marketing and community engagement.
Strategy
LOOP PR executed a three-phase influencer activation campaign:
1. Pre-Launch Buzz
Collaborated with local gaming and lifestyle creators to build anticipation—teaser reels, story polls, and countdowns.
2. Launch Event
Hosted a private “Creator Night” with 20+ influencers. Live content, gameplay moments,
and the hashtag #GameOnAtGamerzDen amplified reach.
3. Post-Launch UGC Campaign
Encouraged visitors to share UGC-based experiences, and boosted select content to reach wider Bangalore audiences.
Key Takeaway
LOOP PR transformed the Gamerz Den launch into a high-engagement community moment. Authentic creator storytelling delivered both immediate footfall and lasting brand visibility.